My digital marketing consulting services boil down to this. If you need more of the right kind of traffic, I can make that happen. I know what works and what doesn't, keeping the focus squarely on results and the outcomes you desire.
At present, every client I have was referred to me by people I have worked with. I see this as a validation of the consulting I provide.
My Internet marketing knowledge is underpinned by a background in web development which means I understand this medium right down to the nuts & bolt's.
Hiring an experienced expert means instant access to their specialist knowledge.
I don't do 'packages'. I customise my advice and management services to align with your overall business goals.
When you hire me, you get me. No interns, no juniors, no third parties. Me.
Focus on Outcomes
I focus on the end result & adding value instead of just ticking checkboxes.
"PM-Partners group engaged the services of Justin Taylor Consulting in October 2013. Since the commencement of our engagement we have seen a 23% increase in web traffic and particularly noticeable from Justin’s SEO efforts is a 48% increase in organic traffic.
We have also seen an average of 18% increase in incoming leads quarter on quarter and are on track to continue this growth path this quarter. Justin is exceptional at what he does and I would highly recommend his services."
Astrid Buchner / PM-Partners Group
Internet Marketing is a broad term that encompasses a number of intertwined skills and services. The purpose of course is to provide more leads to your internet assets such as your website or social media accounts and also to boost brand awareness.
Getting people to visit your website is half the battle - getting them to convert is the other half. But before we can get leads to convert we need to make sure that we are attracting people who are already showing an interest in your products or services.
My job then is to devise a digital marketing strategy to attract the 'right' kind of online traffic. By that I mean people who are actively looking for what you have to offer.
Conversion Optimisation is an important process in online marketing. By analysing usage statistics provided by specialised tools we can work out how to get more of the people who are visiting your website to convert: sign-up, register, purchase, subscribe etc..
Conversion optimisation works best when it is implemented on an ongoing basis for continual website improvement. That said, it can certainly be used to improve a single landing page, for example.
Remember, all of the online traffic in the world is of little use if visitors don't like what they see, or can't find what they are looking for. Remove the bottlenecks (optimise your conversion funnels) and success is yours.
Businesses come in different shapes and sizes. So do their goals and objectives. Deciding on which of the online tools and services are best suited to a your objectives is crucial so developing a coherant digital strategy is very important.
Do you need every type social media account? How big should your website be, what should it include or exclude? Where should your marketing budget be spent? What works for your industry? There are a lot of options to consider.
After 15 years in the industry my consultation takes a multitude of tried and tested strategies into consideration so that your time and budget is put to optimal use.